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2007.04.25  

Press Release

ROYAL COLLEGE OF ART STUDENTS ARE

SLEEPLESS AT THE GREAT EASTERN HOTEL

 

19 MAY – 3 JUNE 2007 – Private view invitation to follow.

Great Eastern Hotel

Liverpool Street, London, EC2M 7QN

Open 9am – 10.30pm daily, free admission

www.platform10.co.uk

 

SLEEPLESS is a collaboration between The Great Eastern Hotel and fourteen students from the Royal College of Art’s acclaimed Design Products department led by Professor Ron Arad.

 

Fourteen designers present their individual interpretation of the hotel. Reactive installations and objects invite guests and visitors to take part in an experience and step into a hidden dimension where a hotel is more than just a place for the night.

 

The students are all part of platform 10, one of six teaching units within the Design Products department run by designers Roberto Feo and Daniel Charny. Daniel Charny explains how the project evolved, “ Hotels have doors and corridors, lobbies and restaurants in which many peoples stories unfold, and fuse into shared experiences daily and nightly. Platform 10 started this project through story telling, first was the banquette in the mysterious Free Masons Lodge in the basement of the hotel where we heard stories of all sorts from the people that work night shifts. The students then went on to use a narrative approach to generate their ideas; they all wrote short stories and learned to edit them in a workshop with writer, journalist and playwright Damian Barr. From these stories new ideas were extracted and transformed to fit into the hotel in different locations to entertain and provoke the wakeful.”

 

The collaboration with the Great Eastern Hotel follows the success of last year’s exhibition Disturbance.

 

Exhibited works:

 

Jessica Nebel - Leave a Message

A door on which to display messages without the need for notepads or doorknob signs.

 

Yasuko Bell - Behind The Curtain

A playful curtain, which feeds the imagination on an event that might be going on behind.

 

Gini Coates - 'Come Enjoy the Madness'

The Great Eastern Hotel used to be the site of Bedlam, the first asylum for the clinically insane in London. The public were encouraged to visit, and for a penny they could peer in to the cells. This adapted Victorian chair pays homage to the history of the hotel, with a schizophrenic interactive printed seat referencing psychometric testing and 18th and 19th Century profile silhouettes.

 

Maja Ganszyniec - 'The Case of the Pillows'

A collection of objects, that tells the story of the hotels most silent members of the staff. Portraits of caring and attentive pillows, that work hard to provide customers with the best service and a more meaningful experience of sleep.

 

Tiago da Fonseca - Bedtime Stories

Once upon a time there was a blanket. This blanket had several sheets containing a traditional bedtime story. Each "page" adds a layer of linen making you warmer (or cooler) and comfier hopefully guiding you and your partner into a pleasant night’s sleep.

 

Tiago da Fonseca - I Spy with my Little Eye

A curtain that let’s you spy with your little eye, without being caught in the act.

 

Gregor Timlin - Chopper light

A reactive light for entertaining guests in waiting areas.

 

Alon Meron - Fat Bar

Bar and lounge furniture are covered with a layer of fat. Turning them into rude objects in an environment normally reserved for the tamed and fashionable.

 

Tithi Kutchamuch - Tea Service

Order a precious experience for your teatime. Creating new drinking rituals through a redesigned tea service bringing new environments and drinking suggestions.

 

Christopher Raymond – Dream Service

A 'dream service' where guests choose from a menu of specific cheeses that induce and stimulate certain types of dreams, served on a cheese board that helps you sleep.

 

Jochem Faudet - Waonder Carpet

Wander through the hotel and experience how your footsteps can make you walk into a world of Wonder.

 

Freddie Yauner –Signs of Life

We spend our lives being directed by signage, but what do the signs get up to when they have no one to tell what to do? Reactive signage, giving a look into the lives of overworked pictograms.

 

Catherine Greene – Incident Report 11.05.07

‘Due to the recent number of incidents caused by clumsy guests we have decided to remove all vases around the hotel. A new system of flower arrangement is being launched to hopefully eliminate further spillages.’

 

Jordi Canudas - Big Dripper

Big Dripper is a dripping machine connected to a sensor that drips paint onto a window every time someone approaches. The more people try to look through the window the less they are able to see.

 

Raquel Martins - ‘Seasons at The Great Eastern’

Unexpected indoor natural phenomenon. A transposition of outside to inside, creating unpredicted spaces through sound, volumes and movement.

 

 

ENDS

 

For further information or images please contact Sue Bradburn, Media Relations Officer, Royal College of Art on +44 (0)20 7590 4114 or sue.bradburn@rac.ac.uk

 

 

NOTES TO EDITORS

 

Platform 10

Tutors: Daniel Charny, Roberto Feo Platform 10 encourages the design of alternatives to existing product typologies, through a design process that is both playful and thoughtful. The underlying interest of the platform is of a social nature; we see design as a means of exploring ideas about service, relationships, community, utopias, etc. The platform looks at products as anthropological objects, while the design process is taken as a method to foresee what they may become in the future and how they may support or change the way we behave.

 

Design Products

www.designproducts.rca.ac.uk

The Royal College of Art Design Products Department, directed by Professor Ron Arad, was established in 1999 bringing together the Furniture and Industrial Design courses. The MA course is a two-year full time programme that includes collaborative projects with commercial and industrial organisations that are friends of the course offering their time, expertise or financial support.

 

Royal College of Art

www.rca.ac.uk

The Royal College of Art is the worlds only wholly postgraduate university of art and design, specialising in teaching and research and offering degrees of MA, MPhil and PhD across the disciplines of fine art, applied art, design, communications and humanities. There are over 850 masters and doctorial students and more than a hundred professionals interacting with them – including scholars, leading art and design practitioners, along with specialist advisors and distinguished visitors.

 

Great Eastern Hotel

www.london.greateastern.hyatt.com

Great Eastern Hotel delivers guest experience via credible interactive partnerships. Partners from the creative worlds of Design, Fashion, Architecture, Music and Art.

For further information on the hotel contact: simon.warrington@hyattintl.com

 

April 2007